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Compensation 990 is an independent service that uses public IRS Form 990 filings as its source data. We clean and standardize this information, but the original filings may contain errors or omissions. Years on this site refer to the organization’s fiscal year end date on the filing.

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Organizations Community Improvement & Capacity Building Dana Point Resorts Association Inc. Dba Visit Dana Point

Dana Point Resorts Association Inc. Dba Visit Dana Point

Fiscal year ending 2024. Filed on November 11, 2025.

34188 Pacific Coast Highway Ste A
Dana Point, California 92629

Dana Point Resorts Association Inc. Dba Visit Dana Point (EIN: 81-2239789) has filed an IRS Form 990 since at least fiscal year 2016. In its fiscal year 2024 IRS Form 990 filing, Dana Point Resorts Association Inc. Dba Visit Dana Point, a 501(c)(6) business league, reported compensation for 1 out of 3 total employees. Among the employees shown here, the average compensation is $180,000. The highest compensated employee at Dana Point Resorts Association Inc. Dba Visit Dana Point is Heather Johnston with fiscal year 2024 compensation of $180,000.

Revenue, expenses, and employee compensation

Revenue

$1,824,462

Expenses

$1,714,653

Employee compensation

$432,774
Revenue, expenses, and employee compensation over time

Reported Compensated Employees

Heather Johnston
Executive Director
$180,000
$160,500 No related comp$19,500

Benchmark Employee Compensation

Non-Employee Board Members

Ben Ly
Director at-large
Dana Unzueta
Treasurer
Daniel Ader
Secretary
George Munz
Chair
Kelly Steward
Vice Chair

Mission Statement

TO CARRY OUT THE OBJECTIVES OF DEVELOPING DANA POINT'S VISITOR ECONOMY, INCLUDING BUT NOT LIMITED TO, MARKETING THE TBID(DANA POINT TOURISM BUSINESS IMPROVEMENT DISTRICT)HOTELS THROUGH MEETINGS AND GROUP INITIATIVES, TOURISM RELATED RESEARCH AND PLANNING, PROVIDING VISITOR SERVICES AND INFORMATION, MANAGING THE TOURISM BRAND AND WORKING WITH STAKEHOLDERS TO LEVERAGE THE BRAND TO ATTRACT VISITORS TO DANA POINT.

Revisions to this organization profile

November 11, 2025:
2024 Dana Point Resorts Association Inc. Dba Visit Dana Point 990 filed
May 16, 2024:
2023 Dana Point Resorts Association Inc. Dba Visit Dana Point 990 filed
October 16, 2023:
2022 Dana Point Resorts Association Inc. Dba Visit Dana Point 990 filed

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