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Compensation 990 is an independent service that uses public IRS Form 990 filings as its source data. We clean and standardize this information, but the original filings may contain errors or omissions. Years on this site refer to the organization’s fiscal year end date on the filing.

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Organizations Employment Goodwill of The San Francisco Bay

Goodwill of The San Francisco Bay

Fiscal year ending 2024. Filed on November 14, 2025.

2626 West Beryl Avenue
Phoenix, Arizona 85201

Goodwill of The San Francisco Bay (EIN: 94-1156540) has filed an IRS Form 990 since at least fiscal year 2016. In its fiscal year 2024 IRS Form 990 filing, Goodwill of The San Francisco Bay, a 501(c)(3) charitable organization, reported compensation for 15 out of 1,712 total employees. Among the employees shown here, the average compensation is $449,458. The highest compensated employee at Goodwill of The San Francisco Bay is William Rogers with fiscal year 2024 compensation of $960,943. Goodwill of The San Francisco Bay changed its name from Goodwill Industries of San Francisco San Mateo & Marin Counties Inc. in 2022.

Revenue, expenses, and employee compensation

Revenue

$33,285,231

Expenses

$45,749,734

Employee compensation

$25,290,107
Revenue, expenses, and employee compensation over time

Reported Compensated Employees

William Rogers
President and Chief Executive Officer
$960,943
$780,996 $149,330 $30,617
Tim O'Neal
President and Chief Executive Officer
$843,604
$0 $801,376 $42,228
Narendra Jagroop
Chief Financial and Administrative Officer
$529,123
$521,097 No related comp$8,026
Jackie Halleen
Business Consultant
$520,787
$0 $484,395 $36,392
Adam Lewis
Chief Retail Officer
$472,920
$0 $439,769 $33,151
Mona Stone
Chief Legal Officer and Chief Administrative Officer
$469,331
$0 $435,991 $33,340
Robert Ghisolfo
Senior Vice President, Chief Mission Officer (Through 10/24)
$450,976
$0 $419,227 $31,749
Susan Barnes
Interim Chief Financial Officer
$419,611
$0 $397,380 $22,231
Beth Forsberg
Vice President, Chief Sustainability Officer
$314,418
$0 $273,959 $40,459
Cindy Woodward
Senior Vice President and Chief Human Resources Officer
$311,805
$0 $289,546 $22,259
Valeria Culliver
Chief Operating Officer
$305,710
$297,581 No related comp$8,129
Michael Ward
Vice President, Asset Protection Ganizational Risk
$305,073
$0 $258,139 $46,934

Benchmark Employee Compensation

Non-Employee Board Members

Timothy la Sota
Secretary
$60,000
$0 $60,000 No other comp
Nicholas Robbins
Board Member
$45,000
$0 $45,000 No other comp
Fabian Zazueta
Board Member
$45,000
$0 $45,000 No other comp
Carol Perry
Vice Chair
$45,000
$0 $45,000 No other comp
Sentari Minor
Board Member
$45,000
$0 $45,000 No other comp
William M Fischbach III
Chair
$45,000
$0 $45,000 No other comp
Ian Rodgers
Treasurer
$45,000
$0 $45,000 No other comp
Joseph Mahoney
Board (Through 8/24)
No compensation reported
Sudha Pennathur
Board (Through 8/24)
No compensation reported
Sonia Martin
Board (Through 8/24)
No compensation reported
Katherine Bella
Vice Chair (Through 8/24)
No compensation reported
Ramanan Raghavendran
Board (Through 8/24)
No compensation reported

Contractors

Performing Solutions
Driver Training
$325,500
Abel Velazquez
Glass Repairs
$175,145
Armanino LLP
Accounting and Software
$161,185
Joshua Steinberger
Strategy Consultant
$114,631
Bay Real Estate
Driver Training
$106,190

Mission Statement

Goodwill is a 501(c)3 local, nonprofit employment social enterprise that creates life changing opportunities for people in the community through training and the power of work. The people Goodwill trains and places in jobs include people with housing instability, individuals who have been incarcerated, veterans and people in recovery from substance abuse - please who need a second chance. Goodwill breaks the cycle of poverty through the power of work. Our training and career pathways provide a bridge to employment for thousands of people struggling to build workforce skills, confidence, and self-sufficiency.

Revisions to this organization profile

November 14, 2025:
2024 Goodwill of The San Francisco Bay 990 filed
April 5, 2024:
2023 Goodwill of The San Francisco Bay 990 filed
March 29, 2023:
2022 Goodwill of The San Francisco Bay 990 filed

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