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Organizations Potential Energy Coalition Inc

Potential Energy Coalition Inc

Fiscal year ending 2023. Filed on November 15, 2024.

477 Madison Avenue Suite 600
New York, New York 10022

Potential Energy Coalition Inc (EIN: 82-4652837) has filed an IRS Form 990 since fiscal year 2020. In its fiscal year 2023 IRS Form 990 filing, Potential Energy Coalition Inc, a 501(c)(3) charitable organization, reported compensation for 8 out of 30 total employees. Among the employees shown here, the average compensation is $300,438. The highest compensated employee at Potential Energy Coalition Inc is John F Marshall with fiscal year 2023 compensation of $532,670.

Revenue, expenses, and employee compensation

Revenue

$30,862,148

Expenses

$26,986,870

Employee compensation

$5,579,408
Revenue, expenses, and employee compensation over time

Reported Compensated Employees

John F Marshall
Chief Executive Officer
$532,670
$506,667 No related comp$26,003
Eric Todd Asche
President
$487,159
$446,167 No related comp$40,992
Julia P Burns
Coo/Cfo, Sec. and Treas.
$288,214
$259,167 No related comp$29,047
Nicole Christina Lemond
Director
$274,884
$241,500 No related comp$33,384
Forest Boleyn
Executive Creative Director
$242,838
$215,000 No related comp$27,838
Dawn Lombardi
Finance Director
$205,756
$175,000 No related comp$30,756
John Harold Eaton
Director of Media Investment
$186,472
$175,000 No related comp$11,472
Sara Justus
Executive Producer
$185,509
$168,000 No related comp$17,509

Benchmark Employee Compensation

Non-Employee Board Members

Anthony Leiserowitz
Board Member
Daniel P Schrag
Co-Founder and Board Member
Margaret Boasberg
Board Member
Mark Tercek
Board Member
Matthew Freeman
Board Member
Susan Canavari
Board Member

Contractors

The Trade Desk Inc.
Media
$4,376,492
Rising Tide Interactive LLC
Media
$2,210,637
Not Ordinary Media LLC
Media
$1,241,861
Dynata LLC
Research and Testing
$792,488
Maslansky Partners LLC
Research and Testing
$730,000

Mission Statement

POTENTIAL ENERGY COALITION, INC. (THE "ORGANIZATION") WAS FOUNDED IN 2018 TO EDUCATE THE PUBLIC ON CLIMATE CHANGE AND CLEAN ENERGY IN ORDER TO DRAMATICALLY ACCELERATE PUBLIC RESPONSE TO THE CLIMATE CHALLENGE. THE ORGANIZATION USES COMMUNICATION STRATEGIES TO SHARE NEW NARRATIVES AND ENGAGE THE PUBLIC.

Revisions to this organization profile

November 14, 2025:
2024 Potential Energy Coalition Inc 990 filed
November 15, 2024:
2023 Potential Energy Coalition Inc 990 filed
November 2, 2023:
2022 Potential Energy Coalition Inc 990 filed

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