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Organizations Potential Energy Coalition Inc

Potential Energy Coalition Inc

Fiscal year ending 2024. Filed on November 14, 2025.

477 Madison Avenue Suite 600
New York, New York 10022

Potential Energy Coalition Inc (EIN: 82-4652837) has filed an IRS Form 990 since fiscal year 2020. In its fiscal year 2024 IRS Form 990 filing, Potential Energy Coalition Inc, a 501(c)(3) charitable organization, reported compensation for 8 out of 34 total employees. Among the employees shown here, the average compensation is $342,876. The highest compensated employee at Potential Energy Coalition Inc is John F Marshall with fiscal year 2024 compensation of $667,939.

Revenue, expenses, and employee compensation

Revenue

$28,072,447

Expenses

$36,659,964

Employee compensation

$6,151,462
Revenue, expenses, and employee compensation over time

Reported Compensated Employees

John F Marshall
Chief Executive Officer
$667,939
$630,800 No related comp$37,139
Eric Todd Asche
President
$493,017
$448,500 No related comp$44,517
Sergio Velazquez-Rose
HEAD of Strategy and Analytics
$297,295
$272,500 No related comp$24,795
Nicole Christina Lemond
HEAD of Marketing
$291,113
$252,166 No related comp$38,947
Elan Potts Strait
HEAD of Policy and Impact
$291,051
$265,208 No related comp$25,843
Forest Boleyn
Executive Creative Director
$269,923
$234,917 No related comp$35,006
Dawn Lombardi
Vice President, Finance
$227,967
$194,438 No related comp$33,529
Julia P Burns Thru 424
Coo/Cfo, Sec. and Treas.
$204,703
$194,939 No related comp$9,764

Benchmark Employee Compensation

Non-Employee Board Members

Anthony Leiserowitz
Board Member
Daniel P Schrag
Co-Founder and Board Member
Margaret Boasberg
Board Member
Mark Tercek
Board Member
Matthew Freeman
Board Member
Susan Canavari
Board Member

Contractors

The Trade Desk Inc.
Media
$5,082,392
Change Media Group
Media
$2,065,658
Targetcast LLC Dba Assembly
Media
$1,775,000
Bully Pulpit Interactive LLC
Media
$1,304,967
Know-How Strategies
Media
$1,097,222

Mission Statement

POTENTIAL ENERGY COALITION, INC. (THE "ORGANIZATION") WAS FOUNDED IN 2018 TO EDUCATE THE PUBLIC ON CLIMATE CHANGE AND CLEAN ENERGY IN ORDER TO DRAMATICALLY ACCELERATE PUBLIC RESPONSE TO THE CLIMATE CHALLENGE. THE ORGANIZATION USES COMMUNICATION STRATEGIES TO SHARE NEW NARRATIVES AND ENGAGE THE PUBLIC.

Revisions to this organization profile

November 14, 2025:
2024 Potential Energy Coalition Inc 990 filed
November 15, 2024:
2023 Potential Energy Coalition Inc 990 filed
November 2, 2023:
2022 Potential Energy Coalition Inc 990 filed

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