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Compensation 990 is an independent service that uses public IRS Form 990 filings as its source data. We clean and standardize this information, but the original filings may contain errors or omissions. Years on this site refer to the organization’s fiscal year end date on the filing.

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Organizations Santa Monica Travel & Tourism

Santa Monica Travel & Tourism

Fiscal year ending 2017. Filed on May 11, 2018.

2427 Main St
Santa Monica, California 90405

Santa Monica Travel & Tourism (EIN: 95-3799701) has filed an IRS Form 990 between fiscal years 2016 and 2024. In its fiscal year 2017 IRS Form 990 filing, Santa Monica Travel & Tourism, a 501(c)(4) civic league or social welfare organization, reported compensation for 5 out of 48 total employees. Among the employees shown here, the average compensation is $151,822. The highest compensated employee at Santa Monica Travel & Tourism is Misti Kerns with fiscal year 2017 compensation of $312,657.

Revenue, expenses, and employee compensation

Revenue

$7,115,366

Expenses

$6,610,825

Employee compensation

$1,987,089
Revenue, expenses, and employee compensation over time

Reported Compensated Employees

Misti Kerns
Chief Executive Officer
$312,657
$271,006 No related comp$41,651
Kimberly Sidoriak
CMO
$178,112
$165,837 No related comp$12,275
Evan Edwards
Director - OPS
$127,508
$118,035 No related comp$9,473
Rachel Lozano
Director - VS
$125,914
$123,532 No related comp$2,382
Richard Peterson
Executive Vice President
$14,917
$14,917 No related compNo other comp

Benchmark Employee Compensation

Non-Employee Board Members

Albin Gielicz
Board Member
Damien Hirsch
Board Member
Daniel Ben-Efraim
Board Member
Daniel Gregory
Member - TMD
Darlene Evans
Board Member
Derek McCann
Board Member
Gerry Peck
Board Member
Joyce Syme
Board Member
Laurel Rosen
Board Member
Leah Edwards
Board Member
Matthew Lehman
Secretary
Michael Bridges
Board Member

Contractors

Ron Foth
Marketing Branding
$598,291
Ecocab LLC
Shuttle
$241,956
Black Diamond
Sales Marketing PR
$237,368
Noble Studios
Website
$152,083
Gate 7
Sales Marketing PR
$150,831

Mission Statement

THE ORGANIZATION IS THE CITY OF SANTA MONICA'S OFFICIAL PROMOTION AND TOURISM BUREAU. IT IS ORGANIZED TO PROMOTE THE COMMON GOOD AND SOCIAL WELFARE OF THE PEOPLE OF SANTA MONICA THROUGH IMPROVEMENT OF TOURISM AND TRADE IN THE CITY OF SANTA MONICA AND THE PRESERVATION AND IMPROVEMENT OF ECONOMIC CONDITIONS FOR ALL PEOPLE IN SANTA MONICA, THEREBY LESSENING THE BURDENS ON CITY GOVERNMENT. THE ORGANIZATION'S MISSION IS TO INCREASE VISITOR EXPENDITURES AND TOURISM REVENUES THROUGH PROMOTION OF THE AREA AS A TRAVEL DESTINATION.

Revisions to this organization profile

May 13, 2025:
2024 Santa Monica Travel & Tourism 990 filed
May 14, 2024:
2023 Santa Monica Travel & Tourism 990 filed
May 15, 2023:
2022 Santa Monica Travel & Tourism 990 filed

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