Yakima Valley Visitors & Convention Bureau

Fiscal year ending 2024. Filed on November 11, 2025.

10 N 8th Street
Yakima, Washington 98901

Yakima Valley Visitors & Convention Bureau (EIN: 91-0788723), also known as Yakima Valley Tourism, has filed an IRS Form 990 since at least fiscal year 2016. In its fiscal year 2024 IRS Form 990 filing, Yakima Valley Visitors & Convention Bureau, a 501(c)(6) business league, reported compensation for 4 out of 33 total employees. Among the employees shown here, the average compensation is $133,235. The highest compensated employee at Yakima Valley Visitors & Convention Bureau is John Cooper with fiscal year 2024 compensation of $166,108.

Revenue, expenses, and employee compensation

Revenue

$3,308,851

Expenses

$3,221,165

Employee compensation

$1,745,415

Reported Compensated Employees

John Cooper

President and Chief Executive Officer

$166,108

$152,607 No related comp$13,501

Connie Upton

General Manager

$133,588

$121,165 No related comp$12,423

Rich Austin

Director of Sports Development

$118,555

$106,589 No related comp$11,966

Wendi Willsey

Controller and HR Manager

$114,688

$102,568 No related comp$12,120

Non-Employee Board Members

Deirdre Fojuwaye

Secretary and Treasurer

Elizabeth McGree

Director (Thru 3/2024)

Kathy Miller Parrish

Mission Statement

TO STIMULATE ECONOMIC DEVELOPMENT BY MARKETING THE YAKIMA VALLEY FOR CONVENTIONS, GROUPS, AND LEISURE TRAVEL.

Revisions to this organization profile

November 11, 2025:

2024 Yakima Valley Visitors & Convention Bureau 990 filed

November 12, 2024:

2023 Yakima Valley Visitors & Convention Bureau 990 filed

November 9, 2023:

2022 Yakima Valley Visitors & Convention Bureau 990 filed

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