Fiscal year ending 2024. Filed on November 14, 2025.
432 Park Avenue South
New York, New York 10016
Advertising Research Foundation Inc. (EIN: 13-0417765) has filed an IRS Form 990 since at least fiscal year 2016. In its fiscal year 2024 IRS Form 990 filing, Advertising Research Foundation Inc., a 501(c)(6) business league, reported compensation for 9 out of 53 total employees. Among the employees shown here, the average compensation is $269,424. The highest compensated employee at Advertising Research Foundation Inc. is Scott McDonald with fiscal year 2024 compensation of $550,896.
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THE ARF'S MISSION IS TO FURTHER, THROUGH RESEARCH, THE SCIENTIFIC PRACTICE OF ADVERTISING AND MARKETING. THE ARF IS THE PREEMINENT PROFESSIONAL ORGANIZATION FOCUSED ON CREATING AND CHAMPIONING UNBIASED HIGH-QUALITY RESEARCH ON ADVERTISING, MARKETING, AND MEDIA.
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